How To Write A Letter Of Intent For Your Startup . Include your qualification and achievements as it relates to your job. This is the name of the business manager or the person who is actually going to receive the letter. FREE 10+ Sample College Letter Of Intent in PDF MS Word Pages from www.sampletemplates.com While not legally binding, the loi shows you’re serious: Follow the letter of intent for business proposal example to write your own letter. You have to identify the recipient precisely.